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Content Strategy

Audit, strategy, and 3-month editorial calendar with briefs.

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Proposal

Content Strategy & Planning

Turn your content from a to-do list into a growth engine.

The problem

Most businesses publish content without a plan. The result: scattered topics, inconsistent quality, and no measurable impact on pipeline. You need a strategy that connects every piece of content to a business outcome — not just a calendar with dates on it.

What we'll deliver

A complete content engine: audit of what you have, strategy for what to create, and a 90-day editorial calendar with full briefs your team can execute. Every recommendation tied to a keyword, a funnel stage, and a measurable goal.

Investment

Content audit & gap analysis
$2,000
Review existing content, competitive benchmarking, opportunity mapping
Strategy & messaging framework
$2,500
Content pillars, audience personas, tone of voice guide
90-day editorial calendar
$2,000
Detailed briefs, keyword targets, distribution plan
SEO keyword research pack
$800
100+ keywords mapped to funnel stages with search volumes
Total$7,300

Timeline

01
Audit & research
Day 10
02
Strategy presentation
Day 21
03
Calendar & briefs delivery
Day 30

Terms

50% deposit due on acceptance, balance on delivery of editorial calendar. Includes one round of revisions on the strategy document. All deliverables provided in editable formats (Google Docs/Sheets). {{ip_clause}} {{vat_line}} {{late_payment}} {{governing_law}} {{disclaimer}} This proposal is valid for 14 days.

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